![]() ![]() ![]() The importance of digital marketing for small businesses Marketing is no exception, with many in-person events and business conferences being canceled, marketers are forced to adapt their digital marketing strategy. This is the result of the accelerated digital transformation of many businesses. Although it’s hard to announce winners or losers during this pandemic, there are certain industries that have benefited from the changes in consumer habits.ĮCommerce as an industry has grown quite a lot during this time, specifically within the Food & Drinks, Health & Fitness, Home & Garden, and Beauty segments.
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